McDonald's New Zealand
Cool campaigns I've planned and implemented!
Client first animated homepage takeover
Led the planning of this ANZ campaign and followed through with the implementation of the entire campaign.
Ideation with the planning team for raining fries idea to brief; then worked closely between supplier and Auckland + Sydney creative team to bring this to life.
OOH Special Build
First campaign I planned OOH with the support of senior planners and followed through into the implementation of the entire campaign.
Pictured is one of the final special builds for the product launch.
Client first live DCO feed
Briefed out all suppliers in the year's biggest (ANZ) campaign. Worked closely with Sydney's creative team to implement and traffick the entire campaign.
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Pictured was a live DCO feed through first-party data that I had to set up during implementation.
OOHMAA People's Choice Award
Assisted in briefing out suppliers, implemented and trafficked the entire campaign.
Pictured is our award-winning bus that stood out in the crowd.
